Last month, the AIM WA Executive Assistant Conference brought together thought leaders and industry experts to explore the dynamic and rapidly changing role of executive assistants (EAs). Among the distinguished speakers, PERSOLKELLY Australia’s own Executive General Manager, Kurt Gillam, and Operations Manager, Jessica Robinson, shared invaluable insights into how the EA role has evolved to encompass far more than administrative support. Their contributions highlighted the increasingly strategic nature of the position, showcasing the new opportunities and skills required in today’s business landscape.
As the workplace becomes more interconnected and technology-driven, EAs are moving beyond the traditional gatekeeping role to become indispensable strategic partners within their organisations.
Embracing New Strategic Responsibilities: A Must for Today’s EAs
In today’s fast-paced business world, it’s not enough for EAs to just keep things running smoothly—they’re expected to drive strategic value. As Kurt Gillam explained during his session, the role has evolved dramatically, requiring EAs to wear multiple hats. They’re now crucial contributors to digital transformation, project management, and even decision-making processes. “The role has evolved significantly, creating more opportunities while also requiring different skills,” Gillam emphasised, reinforcing the need for continuous learning and adaptability.
For executives and organisations alike, this shift presents a huge opportunity. When EAs embrace strategic responsibilities, they not only increase their own career potential but also become key drivers of organisational efficiency and success. Jessica Robinson echoed this point, encouraging EAs to actively seek opportunities to contribute to broader business goals and to build strong relationships with senior leadership. This, she said, will open doors for career advancement and demonstrate their value as more than just support staff but as vital contributors to the organisation’s mission.
How to Stay Ahead in a Changing Landscape
The conference demonstrated that staying relevant in today’s business environment requires more than mastering the basics. It’s about cultivating a mindset of curiosity, embracing new technologies like AI, and finding ways to add strategic value.
Whether you’re an EA looking to broaden your impact or a company looking to maximise the potential of your team, staying ahead means continuously evolving alongside the role itself.
At PERSOLKELLY, we understand the critical importance of the EA role, and we’re here to support both organisations and professionals in navigating this transformation. Reach out today to learn more about how we can help you thrive in today’s dynamic business landscape.
Discover More About the Future of Executive Assistants
To dive deeper into how the executive assistant role is transforming across Australia, we’ve created an exclusive two-page report that offers detailed insights into this pivotal position. Download your copy today to stay ahead in understanding the skills and strategies needed to excel in the modern workplace.
